Guest:Cédric Laforge
Duration: 50 minutes
Episode: 3
In this conversation, we explore the psychology of desire and its influence on luxury, identity, and modern consumption. Together with Cédric Laforge, we examine why we desire things beyond necessity, how luxury brands create and sustain desirability, and the evolving relationship between status, ownership, and personal fulfilment. From the influence of social recognition to the paradox of overconsumption, we question what truly creates value and whether the future of luxury lies not in wanting more, but in knowing when we have enough.

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